Privacy Policy

Effective Date: January 1st, 2026

Masterset Concrete (“Company,” “we,” “our,” or “us”) operates the website mastersetconcrete.com (the “Website”). This Privacy Policy describes how we collect, use, disclose, and protect information obtained through the Website and related communications.

By accessing or using the Website, you acknowledge and agree to this Privacy Policy.

1. Scope of Policy

This Privacy Policy applies to:

  • Visitors to the Website
  • Individuals submitting inquiries or project requests
  • Users who upload content or communicate with us

This Policy does not apply to third-party websites or services not controlled by Masterset Concrete.

2. Information We Collect

2.1 Information You Provide

We collect information you voluntarily submit, including:

  • Full name
  • Email address
  • Phone number
  • Property address
  • Project details and descriptions
  • Photos, videos, documents, or other uploaded materials

2.2 Automatically Collected Information

When you visit the Website, we may collect:

  • IP address
  • Browser type and device identifiers
  • Pages viewed and session behavior
  • Referral source and interaction data

This information is collected using cookies, pixels, and analytics technologies.

2.3 Public and Third-Party Data

We may obtain and use publicly available information, including:

  • Property records
  • Parcel, GIS, and geographic data
  • Public real estate listings

We may combine this information with user-submitted data to evaluate project opportunities and improve our services.

3. How We Use Information

We use collected information for legitimate business purposes, including:

  • Responding to inquiries and providing estimates
  • Communicating regarding projects and services
  • Evaluating project scope, feasibility, and pricing
  • Operating, maintaining, and improving the Website
  • Marketing, advertising, and remarketing
  • Internal analytics and business operations
  • Developing future systems, tools, and automation processes

4. Consent to Communications

By submitting your information through the Website or otherwise contacting us, you provide express written consent to be contacted by Masterset Concrete via:

  • Phone calls
  • Text messages (SMS/MMS)
  • Email

This consent includes communications that may be sent using:

  • Automated dialing systems
  • Pre-recorded or artificial voice messages

These communications may relate to:

  • Your inquiry
  • Project updates
  • Service offerings

Opt-Out:
You may opt out at any time by:

  • Replying “STOP” to text messages
  • Contacting us directly

Standard message and data rates may apply.

5. User-Submitted Content (Photos, Videos, Files)

If you upload or submit any content:

You represent and warrant that:

  • You have the legal authority to provide such content
  • The content does not infringe on any third-party rights

You grant Masterset Concrete a non-exclusive, worldwide, royalty-free license to:

  • Use
  • Store
  • Reproduce
  • Analyze
  • Modify

such content for:

  • Project evaluation
  • Internal operations
  • Marketing and promotional purposes

We reserve the right to remove or decline any submitted content.

6. Cookies, Tracking & Analytics

We use cookies and similar technologies to:

  • Improve Website functionality
  • Analyze traffic and performance
  • Support advertising and remarketing

We may use services such as:

  • Google Analytics
  • Google Ads
  • Meta

You may disable cookies through your browser settings.

Note: The Website does not respond to “Do Not Track” browser signals.

7. Information Sharing and Disclosure

We do not sell, rent, or trade personal information.

We may share information:

  • With service providers supporting our operations (e.g., hosting, CRM, communications)
  • To comply with legal obligations or lawful requests
  • To protect our rights, property, or safety
  • In connection with a business transaction (see Section 13)

8. Data Retention

We retain personal information only for as long as necessary to:

  • Fulfill the purposes described in this Policy
  • Comply with legal and regulatory obligations
  • Resolve disputes and enforce agreements

Retention periods may vary depending on the nature of the data.

9. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your information.

However, no method of transmission or storage is completely secure. Use of the Website is at your own risk.

10. Data Breach Notification

In the event of a data breach affecting personal information, we will take reasonable steps to notify affected individuals as required by applicable law.

11. Your Privacy Rights

Subject to applicable law, you may have the right to:

  • Request access to your personal information
  • Request correction of inaccurate information
  • Request deletion of your personal data
  • Opt out of marketing communications

To exercise these rights, contact us using the information below.

12. Advertising & Remarketing

We may engage in advertising and remarketing activities to:

  • Display ads to users across third-party platforms
  • Re-engage visitors who have previously interacted with our Website

These activities may involve cookies, tracking pixels, and similar technologies.

13. Business Transfers

In the event of a merger, acquisition, restructuring, or sale of assets, personal information may be transferred as part of that transaction.

14. Children’s Privacy

The Website is not intended for individuals under the age of 13. We do not knowingly collect personal information from children.

15. Governing Law

This Privacy Policy is governed by the laws of the State of Minnesota, without regard to conflict of law principles.

16. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Updates will be posted with a revised effective date.

17. Contact Information

Masterset Concrete
Service Area: Minnesota and Wisconsin
Phone: (651) 300-9262
Email: hello@mastersetconcrete.com